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First network bows to dealer pressure on upfront payments |
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Back in October 1st we published a press statement on the ongoing revenue which was coming in at that time. In that statement we wrote:- “As one major distributor Managing Director has already said ‘The mathematics of it dictates that you need a war chest to live with it. It’s a serious hit on cash flow.’” We also said that: “Dealers will be making a loss at the point of sale of a transaction, and possibly for several months as they will sink cash into handset subsidy while only seeing a small immediate return, and that is not sustainable by small dealers.”
We asked the networks to talk to us about this at the time but they declined the offer. Now as widely seen in Mobile News with the headline
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Network poaching - when will it stop |
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It’s a sad fact that networks as big as they are worldwide, feel the need to do unethical things. The big bug bear by many dealers is the Networks poaching their customers. What drives this insane ambition to upset the dealer and the customer, what reason do networks have for wanting to try to destroy or at least make less profitable their own dealers who are working hard?.
There have been many stories where the networks poach customers, and many times when the customer is even in the shop facing the dealer. One dealer had a customer in store and contacted the network to make a manual connection, as usual the network, like all networks used the standard feeble excuse of “We need to talk to the customer to ask some security questions” Rubbish, dealers know full well that this is the beginning of the end, the customer talks to the network, who then offer a better deal and handset on the spot. It’s not the customers fault, faced with a better deal the customer is going to reluctantly say yes to the network.
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General Condition 23 now in effect |
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The new General Condition 23 is now in force any dealer who has not yet conformed to the new regulation can get a copy here. Serious consequences can arise if you are conforming, that applies to shops and telemarketers or indeed anyone who sells mobiles. Get your copy here by clicking this link. Ofcom Document
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Mis-selling Proposal September Implimentation |
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 Ofcom has unveiled new measures to protect consumers from falling victim to both landline and mobile phone mis-selling.
There will be new rules for fixed line and new rules for mobile sales which will be in effect this year. The IMPDA would encourage all dealers to look closley at the document available as a download from this site and to make any required preparations in time when this comes into effect in September this year.
For a long time the consumer has been hit by mis-selling and good honest dealers have been tainted by those who care not for the industry or the consumer in the way they sell to the consumer and business. The IMPDA fully supports the new Ofcom document and hopes that it will achive what it sets out to and assists dealers and Service Providers to gain the trust back from the consumer once more.
Those dealers who would like a copy in order to prepare click this link
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bRIGHTPOINT MEMBER BENEFITS |
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BRIGHTPOINT member benefits
IMPDA members will benefit from such initiatives as the HTC Partner Programme which provides a wealth of product, commercial and marketing benefits, complimentary access to margin generating Partner seminars and product training covering Brightpoint GB’s portfolio of products, billed services and managed services
All members who open an account with Brightpoint GB will be able to purchase products based on our volume dealer pricing. This will obviously give you a head start when you are working on available margins.
Brightpoint would pay for and deliver “seminar” style training at convenient geographic locations around the country.
This will be to fully explain what we can deliver for members and hopefully open up new avenues of profit for members. This would be supplemented by ongoing training of new products as and when.Priority stock allocationOngoing data support for members, for all products purchased from Brightpoint GB.Joint field visits by Brightpoint account director, with members, in order to present/secure business from end user prospects.
Allocation of point of sale materials
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